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PointsBet And NBA Announce Multiyear Sports Betting Partnership Including The NBA's First Win Probability Metric

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NEW YORK CITY, Feb. 12, 2020/ PRNewswire/ - PointsBet, a top-tier global sportsbook operator, and the National Basketball Association (NBA) today revealed a brand-new multiyear partnership, making PointsBet a Licensed Sports Betting Operator of the NBA. The collaboration marks PointsBet's very first with a professional sports league in the U.S.


. As part of the partnership, PointsBet will incorporate the first-ever Win Probability Metric throughout specific NBA platforms, including on NBA.com and NBA social media channels. Powered by PointsBet, the Win Probability Metric will provide fans with real-time insight toward forecasted outcomes utilizing the same analytics and data that fuel the PointsBet sportsbook.


Additionally, PointsBet will have access to official NBA betting information and league marks across PointsBet digital betting platforms.


" As a tech company at heart, the PointsBet team is excited to deal with a league as smart and forward-thinking as the NBA," noted Johnny Aitken, CEO of PointsBet USA. "We're definitely lined up in looking to present fans with the best experience possible, and we eagerly anticipate boosting the sports wagering aspect through the Win Probability Metric Powered by PointsBet"


" We are thrilled to partner with PointsBet on its very first U.S. sports league betting partnership, as they continue to grow their service throughout the U.S.," said Scott Kaufman-Ross, Senior Vice President, Head of Fantasy & Gaming, NBA "PointsBet has a distinct offering in the marketplace and we are excited to discover brand-new ways to engage with fans together."


PointsBet and the NBA will also work together on best-in-class practices to safeguard the stability of NBA games.


About PointsBet.
Launched in the United States in January of 2019, PointsBet is one of the fastest growing online sportsbooks in the nation and is rapidly broadening its U.S. footprint. Originally established in Australia, PointsBet is a cutting-edge bookie that prides itself on having the and most easy to use app (iOS and Android) while also supplying the very best material and experience for sports wagerers. PointsBet is the only U.S. online bookie to offer PointsBetting - an unique and ingenious way to wager - and has actually also introduced a slew of well-received, bettor-first efforts, consisting of: Good Karma Payouts, Early Payouts and an exclusive $10,000 gameday assurance for all NBA and NHL playoff video games, in addition to the entire MLB and NFL seasons. PointsBet provides the most markets on all four significant U.S. sports (NFL, NBA, MLB, NHL) and PointsBetting in the world, including up to 1,000 markets per NBA game.


About the NBA.
The NBA is a worldwide sports and media business built around four expert sports leagues: the National Basketball Association, the Women's National Basketball Association, the NBA G League and the NBA 2K League. The NBA has actually established a major global presence with games and programs in 215 countries and territories in nearly 50 languages, and merchandise for sale in more than 100,000 stores in 100 nations on 6 continents. NBA lineups at the start of the 2019-20 season included 108 global players from 38 nations and territories. NBA Digital's assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has actually created among the biggest social networks communities on the planet, with 1.6 billion likes and followers worldwide throughout all league, team, and gamer platforms. Through NBA Cares, the league addresses essential social issues by dealing with internationally recognized youth-serving organizations that support education, youth and household advancement, and health-related causes.


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